CTG Join our team Why CTG Back
Why CTG

We collaborate with clients to enhance digital agility, solving today's problems while preparing for future shifts.

Learn more

About Us

Delve into the values, mission, and vision that drive our company.

Partners

Explore our tech and industry partners, who amplify the value we provide.

CTG, a Cegeka Company

Learn more about our parent company, Cegeka, a global IT provider.

Corporate Responsibility

Read more about our commitment to being a good corporate citizen.

Culture

Discover the workplace culture we've built that makes CTG a great place to work.

Careers

Check out our employee benefits and start your career journey with CTG.

Learn More

Our Locations

Leadership Team

Company News

Events

Solutions Back

Applications

Empowering businesses with modern, scalable, efficient apps.

Cloud

Supporting all phases of your cloud journey.

Business Solutions

Offering Cegeka's MS Dynamics 365 solutions for pharma and life sciences.

Data

Enabling data-driven decision making and increased efficiency.

Service Desk

Providing 24x7 support with an exceptional end-user experience.

Talent

Rapidly delivering IT and business talent to accelerate digital initiatives.

Automation and AI

Leveraging tech to increase efficiency, lower costs, and empower employees.

Infrastructure

Laying the groundwork for a successful digital organization.

Advisory Services

Combining industry and tech expertise to align technology with business needs.

Testing

Ensuring the quality and reliability of enterprise software.

Cybersecurity

Enhancing the cyber resilience of your organization.

Industries Back
Industries

Our digital solutions are customized for the unique challenges, requirements, and regulations each industry we serve faces.

Explore industries

Healthcare

Addressing IT and operations challenges to enable organizations to better serve patients and members.

Pharma and Life Sciences

Offering Cegeka’s Microsoft Dynamics 365 and Power Platform solutions to navigate industry and regulatory challenges.

Energy

Empowering energy organizations to thrive with data-driven insight and process innovation.

Government

Modernizing operations to improve citizen engagement and service delivery for all levels of government.

Manufacturing

Enabling seamless, efficient operations and increased speed to market with enterprise apps.

Finance and Insurance

Meeting the industry's need for enhanced efficiency, automation, compliance, and customer experiences.

Insights Back
Insights

We're thrilled to share our insights and expertise with you. Learn about industry trends, how to navigate common challenges, client success stories, and more.

Case Studies

Learn how we collaborate with clients to ensure their success.

Videos

Explore videos about CTG’s solutions, client testimonials, and more.

Blogs

Read blogs about tech, innovation, business, employees, and more.

News

View company news and insights from our experts in top publications.

Resources

View e-books, white papers, guides, infographics, and more.

Webinars

Learn from our experts, based on real-world experience across industries.

Contact us
CTG Why CTG
Why CTG

We collaborate with clients to enhance digital agility, solving today's problems while preparing for future shifts.

Learn more

About Us

Delve into the values, mission, and vision that drive our company.

Partners

Explore our tech and industry partners, who amplify the value we provide.

CTG, a Cegeka Company

Learn more about our parent company, Cegeka, a global IT provider.

Corporate Responsibility

Read more about our commitment to being a good corporate citizen.

Culture

Discover the workplace culture we've built that makes CTG a great place to work.

Careers

Check out our employee benefits and start your career journey with CTG.

Learn More

Our Locations

Leadership Team

Company News

Events

Solutions

Applications

Empowering businesses with modern, scalable, efficient apps.

Cloud

Supporting all phases of your cloud journey.

Business Solutions

Offering Cegeka's MS Dynamics 365 solutions for pharma and life sciences.

Data

Enabling data-driven decision making and increased efficiency.

Service Desk

Providing 24x7 support with an exceptional end-user experience.

Talent

Rapidly delivering IT and business talent to accelerate digital initiatives.

Automation and AI

Leveraging tech to increase efficiency, lower costs, and empower employees.

Infrastructure

Laying the groundwork for a successful digital organization.

Advisory Services

Combining industry and tech expertise to align technology with business needs.

Testing

Ensuring the quality and reliability of enterprise software.

Cybersecurity

Enhancing the cyber resilience of your organization.

Industries
Industries

Our digital solutions are customized for the unique challenges, requirements, and regulations each industry we serve faces.

Explore industries

Healthcare

Addressing IT and operations challenges to enable organizations to better serve patients and members.

Pharma and Life Sciences

Offering Cegeka’s Microsoft Dynamics 365 and Power Platform solutions to navigate industry and regulatory challenges.

Energy

Empowering energy organizations to thrive with data-driven insight and process innovation.

Government

Modernizing operations to improve citizen engagement and service delivery for all levels of government.

Manufacturing

Enabling seamless, efficient operations and increased speed to market with enterprise apps.

Finance and Insurance

Meeting the industry's need for enhanced efficiency, automation, compliance, and customer experiences.

Insights
Insights

We're thrilled to share our insights and expertise with you. Learn about industry trends, how to navigate common challenges, client success stories, and more.

Case Studies

Learn how we collaborate with clients to ensure their success.

Videos

Explore videos about CTG’s solutions, client testimonials, and more.

Blogs

Read blogs about tech, innovation, business, employees, and more.

News

View company news and insights from our experts in top publications.

Resources

View e-books, white papers, guides, infographics, and more.

Webinars

Learn from our experts, based on real-world experience across industries.

Join our team Contact us
Home Blogs Blogs People First: Focus on Digital Culture to Accelerate Transformation
Digital Transformation
2 minutes reading

People First: Focus on Digital Culture to Accelerate Transformation

CTG's Thought Leadership Team

CTG's Thought Leadership Team

June 01, 2023

If you think that big investments in digital transformation projects or simply adopting the latest emerging technology automatically guarantees digital acceleration, think again.

Successful digital transformation occurs at the intersection of technology, processes, and people—with the human element often the least understood and developed.

This is starting to shift, however, as digital culture is rapidly emerging as a key to accelerating not only digital adoption, but achieving the right business outcomes, according to the results of CTG’s third annual digital transformation decision-maker research.

After all, the most innovative digital platform or tool will only create value if it is aligned properly with key business processes and delivers the optimal employee and customer experiences that keep them using the technology.

With more than half of digital transformations failing to meet their goals, building a strong digital culture can’t be an afterthought. And as survey respondents made clear, improving digital culture is vital to elevating organizations’ overall digital maturity, and ultimately, their digital transformation success.

The report, based on input from 877 digital transformation decision makers in the U.S. and Western Europe, underscored the nexus between a company’s digital culture and success exploiting new technology and more digitized ways of working. Despite an accelerated focus on technology expansion in recent years, the results reveal how the absence of strong digital cultures continues to prevent many organizations from reaping the full benefit of their digital transformation initiatives.

In fact, a substandard employee experience was the most common digital transformation challenge resulting in poor or compromised performance, with customer experience, customer service and support, and operational efficiency challenges also contributing to digital projects falling short of their goals.

None of this has escaped the attention of digital transformation leaders. Indeed, most survey respondents agreed that improving digital culture, including collaboration and alignment between non-IT and IT-focused workforces, is critical in today’s increasingly digital workplace.

A couple of encouraging signs: nearly a quarter of respondents (23%) suggest that improving and encouraging the successful adoption of digital transformation can be achieved by executive leadership more closely engaging with the IT workforce on digital transformation challenges.

What’s more, a vast majority of survey respondents (87%) agreed that developing digital skills in non-IT workers is a priority for ensuring successful digital transformation.

But technology professionals need to do more as well, with the same percentage of respondents (87%) agreeing IT workers must communicate more effectively with non-IT workers to bolster the chances for digital transformation success.

The clear takeaway from the report: organizations thinking about digital transformation must make fostering a digital culture that matches their digital strategy a priority. This means focusing on the leadership, communication, collaboration, and upskilling required for digital transformation success as much as the technology platforms and tools.

Our next blog post in this series will highlight survey findings related to the top technologies that digital leaders are prioritizing this year.

CTG's Thought Leadership Team

CTG's Thought Leadership Team

A collection of industry and solution experts.

More of CTG's Thought Leadership Team articles